Blog
Back in June, our Social Media Managers headed up north to sunny Newcastle to attend Atomicon 2024!
Run by Andrew & Pete, founders of ‘ATOMIC’ – a brand on a mission to help entrepreneurs and small business owners fulfill their potential, make more money and have more impact, this event is a crazy explosion of all things social media marketing.
Whilst there, our team attended the following talks:
A Journey of Resilience and Reinvention by Davina McCall
Build an Unforgettable Brand with Courage and Authenticity by Jen Gottleib
Using Meta Ads to Scale Your Coaching & Service Business For Impact, Freedom & Profit by Jasmine Kemp
Epic Email Marketing: Automations to Secure Sales & Superfans by Eman Ismail
How to Use Instagram & TikTok to Generate Leads by Keenya Kelly
TikTok Growth Secrets Panel with TikTok Influencers
This event was every social media marketer’s dream! Our team learnt so much and left inspired to create some epic content for our clients, and also with more analytical knowledge on the inner workings of social media. Utilising Meta Ads is something our team have been championing with our clients this year, so Jasmine’s talk was very insightful plus with TikTok becoming more of a dominant platform, grabbing tips and tricks from Keenya was great. We also work very closely with influencers for our clients, so the TikTok Growth panel opened our social team’s eyes to first hand commentary from influencers themselves including how they market their own content and what they look for in brand deals and the companies they choose to represent.
At AL Marketing, we believe learning and growing doesn’t always happen sitting behind a desk. We love it when our team gets to leave the office behind for the day and rub shoulders with industry professionals, learn something new and continue to grow in their roles with us. Social media marketing is an ever-growing landscape, so it’s also important that our social media managers are keeping up to date with trends and industry-specific advances so they can bring that knowledge and implementation back to AL to help service our clients to the best of our abilities.
The team is already looking forward to Atomicon 2025! Want to see what they got up to? Check out their reel on our Instagram now!