Creating a social story that stands up

Hackney Walk

Digital & Social Media

OBJECTIVE

To improve the quality of output across all platforms, build relationships with retailers and wider regional and international in-house marketing teams and establish a defined visual aesthetic and tone of voice.

METHOD

To overcome the limited retailer offering, AL Marketing collaborated with non-Hackney Walk retailers and organisations such as The Box London to elevate consumer perceptions and stimulate footfall.

OUTCOME

Throughout the duration of the project AL Marketing produced over 74 pieces of original content for use across the Hackney Walk media platforms and website.

 


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